ECB adds Rubicon to its commercial family as Kia Motors signs new deal to support women’s cricket The England and Wales Cricket Board today announced soft drinks supplier Rubicon as the latest addition to its commercial family and extended Kia Motors’ sponsorship of women’s cricket. Rubicon will become the official soft drink of the England
Kia Motors (UK) will extend its support of the England women’s cricket team after the ECB today announced a renewal of is partnership with the car manufacturer for a further two years, up until the end of May 2018. The agreement, which is an extension of the historic, first ever standalone deal for England women’s
The Women’s Cricket Super League which starts this summer will be named the Kia Super League after the car manufacturer agreed a two-year deal to further support the game as the title sponsor of the competition. The new partnership, which was revealed by the ECB with the central competition logo today, represents the first ever standalone title sponsorship for a
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