Women’s Six Nations breaks Championship attendance record after just three rounds, with viewership and engagement at an all time high.
Two rounds remain, but the 2026 Guinness Women’s Six Nations has already surpassed the audience, attendance, and engagement records from previous Championships.
A dedicated window in the global rugby calendar, national stadiums sold out, the surge in audience numbers and visibility, a growing community of fans connecting online, and new development pathways for future stars. Momentum in the women’s game is not slowing down.
Key Figures After Round 3
Attendance
194,466 – Total Attendance for the 2026 Guinness Women’s Six Nations after three rounds, a cumulative Championship attendance record (Previous record: 188,128 after five rounds in 2024) and a 136% Year-on-Year increase vs last year after Round 3 (84,645).
Viewership
9.9M – Total Viewership for the 2026 Guinness Women’s Six Nations after three rounds, an 11.5% Year-On-Year increase vs last year after Round 3 and a pre-fallow week Championship record.
Engagement
54M & 1.57M – (Views and Engagements) Record engagement across GW6N social channels after three Rounds, representing a 113% Year-on-Year increase in view count and a 57% Year-on-Year increase in terms of Women’s Six Nations channels engagements.
Championship Records
Round 1 Records
102,565 – Most attended Round in GW6N history (almost surpassing the attendance across the five rounds of the 2022 edition of the GW6N – 103K).
3.58M – The total viewership across Six Nations core markets from Round 1 fixtures marked the highest opening round audience ever recorded in the Women’s Six Nations.
77,120 – England’s first round fixture against Ireland at Allianz Stadium was the biggest match attendance in Guinness Women’s Six Nations history.
Round 2 Records
46, 432 – Record cumulative attendance after two rounds (151, 506 – Total attendance over five rounds in 2025).
9,206 – Attendance record in Ireland .
30, 498 – Attendance record in Scotland.
Round 3 Records
3.3M – Total audience for Round 3 across Six Nations core markets, representing a 27.8% Year-on-Year increase from Round 3 in 2025, and setting a new Round 3 viewership record.
2 – The first time two fixtures in a Guinness Women’s Six Nations round were sold out (England v Wales at Ashton Gate, Bristol & France v Ireland at Stade Marcel Michelin, Clermont-Ferrand).
94% – The highest attendance capacity ever reached for a Guinness Women’s Six Nations round (previous record was 86% in Round 3 in 2025.
4,787 – Attendance record in Italy.
Championship Records by Market
England
77,120 – England’s first round fixture against Ireland at Allianz Stadium was the biggest match attendance in Guinness Women’s Six Nations history.
1.1M – BBC 1’s audience for the England vs Ireland Round 1 fixture was the second-highest ever recorded audience on the channel for a Women’s Six Nations game (after 1.4M in the England vs France game in 2024), peaking at 1.2M.
France
2.35M – France TV audience for the France vs Ireland Round 3 fixture was the second-highest audience for a channel across Six Nations core markets in Women’s Six Nations history (after their record 2.5M during France vs England in 2024).
Ireland
9, 206 – Attendance for Ireland vs Italy at Dexcom Stadium in Galway in Round 2, was the biggest attendance to date at an Ireland Women’s Rugby international in Ireland.
Italy
4,787 – Attendance for Italy vs Scotland at Stadio Sergio Lanfranchi in Parma was the biggest attendance to date at an Italy Women’s Rugby international in Italy.
Scotland
30, 498 – Attendance for Scotland v England at Scottish Gas Murrayfield Stadium in Edinburgh in Round 2, was the largest attendance ever recorded for a standalone women’s sporting event in Scotland.
884K- audience on BBC 2 for the Scotland v England Round 2 fixture represents a record for this fixture where Scotland are the hosts.
Wales
500K – BBC 2’s audience for the Wales vs France Round 2 fixture was the highest on record for a UK audience watching a Women’s Six Nations game involving Wales
Coming up
More records are set to be broken before the end of the Championship
20k tickets have already been sold for the Round 5 fixture between Ireland and Scotland at Aviva Stadium in Dublin.
The potential Championship-decider in Round 5 between France and England at Stade Atlantique in Bordeaux (Capacity 42K) is projected to surpass the previous attendance record for a Women’s Six Nations Rugby match in France (27K in 2024).
Find all Guinness Women’s Six Nations ticketing and information HERE
Upcoming Fixtures
With thanks to the Women’s 6 Nations
