England Netball has announced the appointment of Joanna Adams as its new Chief Executive from 21 January 2015.
England Netball Chairman Cheryl Danson says: “Jo has been an integral part of the growth of the sport over the last five years; she is an outstanding and respected leader with a strong commitment to make netball the first choice team sport for women and girls. I am confident that under her leadership netball will go from strength to strength.”
As a key stakeholder, Sport England have strongly endorsed Joanna’s appointment. Sport England’s Director of Sport Phil Smith comments: “Jo Adams has played an important role in the success of England Netball in recent years and her appointment has our full support. We’ve always enjoyed working with Jo and look forward to continuing that in her new role.”
Before joining England Netball Joanna had almost 20 years’ experience in the sports industry – from an agency side, where she worked with NGBs, brands and the media, to becoming Commercial Director for the Football Conference. She was also previously a board director at Notts County FC.
Joanna joined England Netball in 2009 to manage the commercial and marketing team and was appointed Director of Commercial and Marketing in 2012. During her time at England Netball she has developed a reputation as a strong and visionary leader, managing the re-positioning of the England Netball brand and creating a sustainable commercial strategy.
Joanna says: “I am honoured and excited to take on this role. Netball is a sport with huge potential and we will be working with all of our stakeholders to make sure we fulfil it. I’d like to thank Paul Clark for the job he has done over the past few years and I look forward to helping the sport progress still further in terms of participation, as well as achieving increased on-court and commercial success.”